Spotify Email Spec Ad
Client:
Challenge:
Challenge:
Spotify is a well-known music streaming platform available in most countries for every kind of music enthusiast.
Challenge:
Challenge:
Challenge:
With so much music already available on Spotify, naturally it can seem a little tough getting people to listen to newer music from growing artists. They tend to want to jump on the bandwagon and stream music that’s much more popular. The challenge here was not only to get listeners to stream these newer artists' music, but to also pre-save their upcoming albums and singles.
Solution:
Challenge:
Solution:
My graphic design partner and I worked together to create a 3-part email series that showcases why listeners should pre-save (and ultimately stream) these emerging artists’ music. Within this campaign, we advertised for 3 different artists so that we could bring awareness to their music.
The elements that were used for this email was an in
My graphic design partner and I worked together to create a 3-part email series that showcases why listeners should pre-save (and ultimately stream) these emerging artists’ music. Within this campaign, we advertised for 3 different artists so that we could bring awareness to their music.
The elements that were used for this email was an inviting tone, and a sense of urgency to not miss their chance to pre-save so that they can stream these songs when they come out. Then to add a personal touch, messages straight from the artists were embedded within each email so that the audience would feel much more open and receptive to listening.
Copyright © 2024 Hannah Barton, Copywriter & Content Marketer - All Rights Reserved.
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